What Kind of Digital First Impression Are You Making? We all know the old saying “You never get a second chance to make a first impression.” We live in an age where first impressions matter more than ever, and our ability to control those first impressions is challenged more and more [...]
3 Ways to Create Raving Fans for Your Brand It's a wintry Wednesday evening tonight at the Barn where the Minnesota Gophers are playing against the Wisconsin Badgers. With eight minutes left, Wisconsin is leading by three. It’s a close game, and the energy is electric. Watching it from the [...]
Push to Elevate Push to elevate. This is one of the six values that we’ve embraced at OrangeBall, and it’s a concept that we use to guide our decisions and measure our work with clients. We believe that pushing elevation is a responsibility shared by all leaders, team members, and [...]
E-A-T SEO: Exploring three factors Google is using to rank your website E-A-T: Expertise, Authority, and Trust. These are three core factors (amongst many other things) that Google uses to gauge where your website shows up in their search results. Google's primary goal is to give the people searching the [...]
A Single Word Can Be Your Greatest Marketing Superpower. Consider for a moment the words that define your organization. If you were to describe your business from the inside, what words would you or your team use? If a customer, supplier, or distributor were to describe your organization from the [...]
We're excited to introduce our new blog where we’ll be sharing fresh-squeezed, relevant marketing and business content with our community. Every day we’re learning more about the businesses we serve, the challenges they’re facing, and how they are growing and improving. Insights is our way to capture all of these gold nuggets and turn them into relevant, actionable content that you can use in your organizations. We've been up to some cool stuff since you've heard from us last...
